Casio Group and Business Direction

With an integrated approach to reducing size, weight and energy consumption, Casio Computer Co., Ltd. has focused its development efforts on compact, lightweight and energy efficient products that offer unique functions. Operations have expanded from electronic calculators, timepieces and musical instruments to a broad lineup of communications equipment, digital cameras and information appliances. Backed by innovative highprecision mounting technology, electronic devices have also become a core business. Liquid crystal displays (LCDs) are increasingly utilized in such electronic devices as digital audiovisual equipment, spurring rapid business expansion.
Led by Casio Computer, the Casio Group retains a prominent position on the global market with 70 subsidiaries and affiliates located throughout the world.
With the arrival of fullscale multimedia before us, demand is rising for new electronic equipment that breaks with convention. Corporations are also assuming a more aggressive stance on environmental issues amid heightened environmental awareness. Backed by advanced largescale integration (LSI) circuit design technology, Casio is concentrating efforts on the development of compact, lightweight and lowpower mobile multimedia products that fully utilize the Company's key strength in LCDs. Casio is also firmly advancing Group efforts to contribute to environmental preservation in all business activities.