Casio products are a familiar and important part of people's lives, and this includes everything we haven’t created yet. The potential for new products is unlimited. We believe that creating this kind of new products is part of our social mission.
Casio has built many strengths over the decades. Today, we are looking into areas where Casio has unique expertise such as wearable, printing, and camera technologies, and matching our unique strengths to meet user needs as part of megatrends. By co-creating products with external partners as needed, we are working to produce original creations that will become important to those who use them and to provide new experiences that will enhance health, beauty and safety.
At Casio today, while inheriting the corporate creed of Creativity and Contribution passed down through the years, we are flexibly adapting the way we do business in response to the changing times. Casio will continue to deliver familiar and important things for people's lifestyles.