Casio’s efforts to help preserve biodiversity began in 1994 with a G-SHOCK environmental collaboration product, the Dolphin and Whale Model, which celebrated its 25th anniversary in 2019.
Casio carries out activities based on its Biodiversity Guidelines, established in 2011. In 2015, focusing on indirect impacts in the supply chain, it established the Casio Group Paper Procurement Policy, under which it avoids purchasing paper products suspected of destroying forests with a high conservation value.
In 2017, Casio began shifting to certified paper for product catalogs in Japan and started conservation activities for rare plants and insects discovered in surveys of its business sites in Japan.
To enhance its support for nature conservation groups through collaboration models of watches, which began in 1994, in 2018 Casio launched employee participation in those groups’ activities as well as field activities such as Arakawa River Clean-aid and Casio Forest mainly powered by employee volunteers seeking to deepen understanding of social issues related to biodiversity.
For more details, visit the following link to the page on Living in Harmony with Nature.
Living in Harmony with Nature