Living in Harmony with Nature

The Biodiversity Working Group, The 4 Electrical and Electronic Industry Associations

In fiscal 2017, Casio started taking part in The Biodiversity Working Group of the 4 electrical and electronic industry associations (JEMA: The Japan Electrical Manufacturers’ Association, JEITA: Japan Electronics and Information Technology Industries Association, CIAJ: Communications and Information Network Association of Japan, JBMIA: Japan Business Machine and Information System Industries Association).

In March 2018, the working group published a booklet, “Let’s Try Biodiversity! (LTB),” for enterprises wishing to commence biodiversity conservation initiatives in the future. The working group also holds annual seminars to share information on biodiversity preservation with member companies.

As examples of its activities in fiscal 2020, the working group produced a publication to help address the problem of marine plastic pollution (LTB Pick Up! Let’s Reduce Ocean Plastic Pollution by Working on Land!). It also held a practical seminar for member companies on the same issue (Learn About Biodiversity Conservation Activities: What Companies Can Do to Reduce Plastic in the Oceans). At the request of the seminar instructor, Kazuyuki Imamura, Director of the non-profit Arakawa River Clean-aid Forum, Casio gave a presentation on Lateco, a new label writer designed to reduce plastic waste. Casio employee volunteers also participated in a cleanup on the banks of the Arakawa River, which was part of the seminar program, and helped capture the event using a video drone.
Details regarding the working group can be found on the JEMA website below.

The Biodiversity Working Group, The 4 Electrical and Electronic Industry Associations (in Japanese)

Let's Try Biodiversity! (LTB) (in Japanes)  

Seminar to Learn About Biodiversity Conservation Activities (in Japanese)  

LTB cover

Let’s Reduce Ocean Plastic Pollution by Working on Land!

Presentation on Lateco at the LTB seminar

Walking along the Arakawa River with collection bags and tongs

Sorting the litter into waste-specific bags for counting and disposal

Participants from various companies and the rubbish they collected

Casio’s initiatives related to biodiversity conservation were registered in a database of examples of biodiversity conservation activities produced by the Biodiversity Working Group of the 4 electrical and electronic industry associations. Along with the database, Casio’s initiatives are also registered in the Nijyu-maru Project (Double 20 campaign) of the Japan Committee for the International Union for Conservation of Nature.

Database of examples of biodiversity conservation activities (in Japanese)

Nijyu-maru Project

In 2020, working group meetings were held remotely due to the COVID-19 pandemic, and activities such as onsite tours were halted to prevent the spread of infection. The working group has referenced and shared examples of how various companies are creatively responding to this situation and carrying out activities for biodiversity preservation.
In addition, looking toward the 15th meeting of the Conference of the Parties to the Convention on Biological Diversity (CBD/COP15), which is scheduled to be held in China in October 2021, discussions on biodiversity preservation, including post-Aichi Targets, are intensifying worldwide. The working group gathers and shares information on international trends, such as the Taskforce on Nature-related Financial Disclosures (TNFD) and SBTs for Nature, and considers industry responses. Casio is proud to participate in these efforts.

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